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High Tide Technologies is a provider of cloud-based SCADA software and real-time data monitoring tools. Their tools are ideal for water treatment plants, monitoring wastewater, and are a perfect fit for the oil and gas industry.
Headquartered in Nashville, they service over 850+ customers across North and South America.
Flourishes and UX Design Bring New Life
Our goal was to redesign the website in a way that would set High Tide apart from their competition. Their digital presence needed a refresh in a big way: the template was bland and the content management system made it hard to add new content.
From solving a variety of user experience issues to creating custom icons and graphics, our Cincinnati web design team tackled every challenge Paul and his marketing team threw our way. The end result is a gorgeous marketing website that garners loads of compliments from visitors and customers.
The logo and branding kit was updated as well. The new typefaces are fresh and modern and carried across all of High Tide’s marketing material.
Customize Distributor Network
The team built a searchable map-based directory for High Tide’s customers. Our Cincinnati web developers used geolocation and other location-aware technology for the tool — the results were extraordinary: the page is one of the most visited on the site.
“The versatility of WordPress facilitates effective SEO campaigns. Users appreciate the site’s maneuverable interface and readily accessible content… Professionals within our industry say that the new site looks awesome.”– Paul B, Director of Marketing & Sales, High Tide Technologies