It can tough to evaluate design work objectively and productively. Here are some requests to avoid and why they’re bad requests in the first place – from the designer’s point of view.

I just don’t know; it’s just so different.

That’s great; different is good! A key aspect to positioning your firm is to find an approach that others aren’t employing. It makes sense that you’re not sure about it though; new things often make people feel that way…

Also, never…EVER…tell a designer to make the logo bigger.