VP of Marketing for First American Healthcare Finance, Sara Fay sits down with Chris Bonney and Zach Wilson to discuss how to conquer marketing by keeping to the basics. 

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Zachary Wilson

I enjoy reading & writing about the web and digital marketing. My day-to-day focuses on ensuring our clients have big wins. That begins with extraordinary website design and UX. The real exciting stuff is helping develop strategies to drive traffic (on-site page optimization) and help conversion rate optimization (getting new sales and / or customers). With all my “other” time, I enjoy exploring new adventures with my 3 daughters and wife.